UMOOMU
Branding proposal for a website and app, based on a photography sharing platform.
Brief:
Developing the visual identity for UMOOMU, to pitch the concept to investors.
Solution:
Studio PLO developed a logomark which reflects the concept behind UMOOMU, a photographic marathon in which a photograph with certain attributes and qualities becomes a challenge to be responded and matched by other viewers, in a perpetual and evolving chain.
